Tgt.dk..and the trip goes to
client: Politiken / Turen Går Til
The well renown danish traveling guide books "Turen Går Til" is growing in to "new" media with this younger online cousin www.tgt.dk.
With tgt.dk the client wanted a very simple logo which without a doubt would communicate traveling to consumers of all ages.
The symbol had to be a top of the mind symbol for traveling.
A custom logotype was drawn in order to fit to the almost naive look of the suitcase, combined they add up to a very welcoming logo.
made at Goodmorning Technology